Andrée Putman

Lovelace had the privilege of collaborating with Studio Andrée Putman on the complete graphic redesign of its website. Conceived as both a showcase and an e-commerce platform, the site celebrates the enduring legacy of Andrée Putman while reflecting the studio’s ongoing creative vision. It offers an immersive journey through iconic projects and contemporary work, alongside a refined online store dedicated to the official collection. The visual approach embraces a timeless, modernist language — strong contrasts, generous white space, and precise typography — allowing imagery and objects to breathe. The result is a clear, elegant digital experience that balances editorial storytelling with seamless commerce, honoring a singular design heritage while engaging today’s audience.